The fashion industry is undergoing a radical change: It doesn't always need to be the big names at the most expensive downtown addresses. On the contrary: credibility is at home where real people share their everyday lives. Vicky Heiler proves this brilliantly with her fashion label VIKTORIA LOUISE.
We created the launch of the online store - defined by fresh aesthetics in screen design, intuitive shop-the-look features and a tight 3-step release schedule to enable seasonal purchases quickly.